Our champion

Not every serve needs to be hard

Behind the scenes	Nadal Q&A

Behind the scenes of our advertising shoot with Rafael Nadal.	Interview with Rafael Nadal on his role as the new ambassador for Champions Drink Responsibly.

Rafael Nadal enjoys drinking responsibly

On the tennis court, Rafael Nadal uses his balance, focus, ability, strength and determination to stay in control. It’s part of what makes him a Grand Slam Champion.

He’s only the second male player to have won a Career Golden Slam (all four grand slams during a career). He’s won a record breaking 31 straight games at Roland Garros 2010 and he holds the record for the number of consecutive wins (81) on a single-surface.

Off court, Rafael likes to spend time socialising with friends. And that’s what makes him the right fit for our Champion’s Drink Responsibly Campaign. He has the perfect combination of professionalism, dedication and focus in all aspects of his life and above all, he values the time he spends with family and friends.

The Champion's Way

By following The Champion’s Way, you’ll discover a responsible and rewarding way to enjoy your drinks.

Campaign history

Want to see how our Champions Drink Responsibly campaign has evolved over the years?

What it means to be a Champion

Despite his hectic tennis schedule, Rafael always makes time to be with friends and family, and he’s also the first person to make sure everyone enjoys themselves responsibly.

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Not every serve needs to be hard

Rafael Nadal enjoys drinking responsibly

What it means to be a Champion